When Isak Munda, a former day by day wage labourer from Odisha, misplaced his job, he began making YouTube movies, showcasing conventional Odia delicacies. Watch the video to learn the way he earns over Rs 3 lakh month-to-month, having gained greater than 20,000 subscribers.
Odisha’s Isak Munda, a day by day wage labourer has turn out to be an web sensation together with his YouTube channel.
When COVID struck the world, Isak misplaced his job. “I labored as a day by day wager and earned about Rs 250 a day. However when the COVID-19 pandemic hit, incomes even that quantity halted,” he says, including that he felt helpless as he had to determine a solution to feed his household.
So when he heard that one can earn cash by making movies on YouTube, he determined to strive it. He began making movies of him consuming numerous conventional Odia delicacies.
Isak uploaded his first YouTube video in March 2020 the place he could be seen consuming rice with lentils, greens, tomatoes, and chillies. “Initially, no one watched my movies, however slowly, individuals began visiting my profile,” he shares.
Quickly, one in every of his movies the place he relishes basi pakhala — a fermented rice dish well-liked in Odisha — went viral and obtained him over 20,000 subscribers.
“It was a dream to see my movies being watched within the US, Brazil, Mongolia, and many others,” says Isak, who’s now a social media star, additionally praised by Prime Minister Narendra Modi in Mann Ki Baat.
“Right now, I earn about Rs 3 lakh when my movies carry out nicely. I purchased a laptop computer for enhancing my movies and likewise a second-hand automobile. Right now, I’m giving my household a life that we by no means even dreamed of,” he shares.
Edited by Pranita Bhat
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